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Privacy Policy

This English translation is provided for your reference purposes only, and is not legally binding. Only a Japan version of the privacy policy is legally binding.
We,KENTO Co., Ltd. (the “Company”), make much account of personal information of our customers using the services of the Internet site (KENTO.asia, "KENTO") operated by us. The Company’s privacy policy (this or the “Policy”) is set forth below.
Please check the Policy from time to time when you visit our website, as the Policy may be amended pursuant to changes to the applicable laws, regulations and guidelines relating to the protection of personal information and changes in Gmarket’s policies. Gmarket’s Policy includes the following information:
1. Collection and Use of Personal Information
2. Provision and Sharing of Personal Information to or with a Third Party
3. Outsourcing of Processing of Personal Information
4. Duration of Retention and Use of Personal Information and Destruction
5. Cookies
6. Rights of Users
7. Responsibilites of Users
8. Liability on Links to Other Web Sites
9. Technical / Managerial Safeguards to Protect Personal Information
10. Privacy Officer
11. Obligation of Notification
1. Collection and Use of Personal Information
A. We collect personal information to verify the identity of our customer and confirm his or her intent to use our services to provide optimal custom-designed services to the customer. We collect only the minimum information necessary to help a customer to use our services, when the customer first signs up to be a member. We may additionally collect information necessary for payment, delivery of goods and services, refund and the like, following customer’s use of our services.
B. We do not use the personal information for any purpose other than that set forth herein or disclose such information to any third party without the consent of the customer.
C. We collect and use personal information for the following purposes described below. However, we may, after notification, collect a resident registration number if it is inevitable to collect and store it and bank account information pursuant to applicable laws and regulations (including without limitation, the Framework Act of National Tax and the Electronic Financial Transactions Act), and mobile phone number information if it is inevitable to collect and store it for the settlement of payment through the small-sum settlement on using the mobile phone, etc..
1) Non-member
- Name, legal alien registration number, gender, date of birth, mobile phone number, connecting information (CI), duplication information (DI), password: to verify his/her identity for the use of our services, provide services subject to age restrictions, etc.
- Resident registration number: to comply with Article 6 of the Act on Consumer Protection in Electronic Commerce (“e-Commerce Act”) addressing the preservation of transaction records
- E-mail address, telephone number and mobile phone number: for communications to facilitate transactions, confirm his/her intent, handle complaints, give updates on services and notifications, etc.
- Name, address, and telephone number of a recipient: to verify the destination for delivery of goods and free gifts
- Bank account information and mobile phone number information: to provide payment services
2) Member Who Is a Buyer
- Name, resident registration number (or legal alien registration number), gender, mobile phone number, ID, password, date of birth, connecting information (CI), duplication information (DI): to verify his/her identity for the use of our services; provide services subject to age restrictions; handle complaints, etc.
- Resident registration number: to comply with Article 6 of the e-Commerce Act addressing the preservation of transaction records
- Name of representative, business registration number, and contact number (for business): to provide services to a member that is a business operator, and so on
- E-mail address, telephone number, mobile phone number, and address: for communications to facilitate transactions, confirm his/her intent, handle complaints, give updates on services and notifications, etc.
- Name, address, and telephone number of a recipient: to verify the destination for delivery of goods and free gifts, etc.
- Bank account information and mobile phone number information: to provide payment services, etc.
- To withdraw and transfer the balance into an account issued in Korea, your ID card and a copy of your bank account page (with the last 5 digits of your account number covered up) must be sent to verify the validity.
3) Member Who Is a Seller
- Name, legal alien registration number, gender, date of birth, ID, password, connecting information (CI), duplication information (DI): to verify his/her identity for the use of our services; provide services subject to age restrictions, etc.
- Resident registration number: to comply with Article 6 of the e-Commerce Act addressing the preservation of transaction records
- Name of representative, business registration number, and contact number (for business): to provide services to a member that is a business operator, and so on
- E-mail address, telephone number, mobile phone number and address: for communications to facilitate transactions, confirm his/her intent, handle complaints, give updates on services and notifications, etc.
- Name, address and telephone number of a recipient: to verify the destination for the delivery of goods/services and free gifts, etc.
- Credit card information, bank account information, mobile phone number information: to provide payment services (including remittance of payments for goods/services), etc.
4) The following information may be collected from users who use value-added services and customized services or enter sweepstakes.
- If the user agrees to the collection of additional personal information.
5) Other
In the course of your using our services or transaction processing, the following information may be automatically generated and collected:
- IP address, date and time of visit, records of use of our services: to prevent unauthorized use and misuse
D. In the case of collecting personal information of a customer, the Company will collect the information with his/her consent, and will not collect information on race, origin, legal domicile of origin, religion, political disposition, criminal records, health condition and other information likely to infringe on the fundamental rights of customers, unless upon the consent of the relevant individual or required by law.
E. The Company only allows people of age 14 and up to register as members, and as a general rule, it does not collect information of people under the age of 14, for the collection of whose information is required the consent of their legal guardians. However, the company may collect and use the personal information of people under the age of 14 if their legal guardian consents.
F. We may collect personal information in the following manner:
1) collection on/through the Company’s homepage, in writing, by facsimile, by phone, through your contacting a customer center, and through your participating in an event; and
2) automatic collection through tools to collect generated information
2. Provision and Sharing of Personal Information to or with a Third Party
A. We will use customers’ personal information only for the purposes and within the scope of use identified in the “Collection and Use of Personal Information” Section above. We will not use the personal information beyond such scope without the prior consent of the relevant individual, and as a general rule, we will not provide the information to any third party, except as set out below.
1) if the relevant individual consents, in advance, to the disclosure or provision to a third party; or
2) if required by law, or if requested by the law enforcement or competent authority pursuant to the procedures and methods of due process prescribed by applicable laws and regulations for the purpose of a criminal or other investigation.
B. If placement of an order or payment is made for a transaction through services provided by the Company, we may provide the other party thereto with relevant information to help such other party to carry out the transaction (including but not limited to delivery), or to facilitate communications between the parties thereto (including but not limited to consultation), but in any event only to the extent necessary.
C. If otherwise necessary to provide personal information to a third party, we may provide or share personal information to or with a third party upon consent from customers through due process. The recipients to which we provide the personal information with consent from customers, and the purposes of their uses are set out below.